FREELANCE fashion copywriter

My services

Looking for a fashion copywriter?

I have experience working with a variety of different fashion brands on their content strategy, from email marketing copy to other CRM copy, social media and long-form articles and blogs.

To ensure you reach your target audience, I can help you craft a tone of voice that sounds authentic and speaks to your ideal customer, and most importantly, converts them from browser to buyer. Engaging copy is crucial to telling the story of your brand, evoking emotions in your customers and ultimately driving sales.

“Holly is a pleasure to work with! Flexible, reliable and adaptive. She adopted our TOV with ease after just a few weeks working together. She is open to both giving and receiving feedback, which results in a really productive working dynamic. Wholeheartedly recommend!“

Izzy Smith, Brand Marketing Coordinator at UGG

I can help your business to attract new customers and clients by optimising your content strategy for the following:

  • Email & SMS CRM campaigns
  • Brand toolkit copy
  • Point of Sale retail copy
  • Product descriptions
  • Landing page and other web copy
  • Organic & paid social copy
  • SEO-optimised meta data and on-page copy
  • Blogs & magazine articles
  • Script-writing for audio/TV ads
  • In-store & retail window copy
  • Guided selling web copy
  • Product names
  • Localisation for UK/US/CA audience

Prices start at £200

SEO content consultancy

Alongside copywriting, I also work as an SEO content consultant, working with fashion and e-com brands to optimise their site’s content for search. I spent 3 years as the SEO content lead for H&M, and have since worked with a number of other fashion clients on their SEO content strategy, including Urban Outfitters.

My SEO content consultancy services include:

  • Content auditing
  • SEO content strategy including keyword research, competitor analysis, long-form content and optimisation of existing content
  • Content gap analysis
  • Competitor analysis

If you’re interested in booking a discovery call to discuss how I can help your business with SEO content, feel free to get in touch.

PORTFOLIO
GET IN TOUCH